Friday, February 24, 2012

"Creative People Love To Solve Problems"

Found the answer for the question that I have been asking myself for years after listening to a conference presentation from Derek Lockwood, the Worldwide Director of Design for Saatchi & Saatchi.


He mentioned that creative people love to solve problems.


This is when I realised that why people love to look for the design team to help them solve problems which are totally not related to design. And the weird thing is, we, the design team always have the answers. 
The answers came from our experience and the rest are simply just came from google or testing or F1 (help menu).


If what Derek said is true, then yes, we are creative people and the people who look for us for answers should be...


I personally really do not think that you need a designer's help to :

  • use Microsoft Word
  • use Microsoft Power Point
  • draft competition rules & regulations
  • teach how to use a new system that I am totally new to it as well
  • ...some other stuff that only needs 10% patience and reduce 10% of laziness


It's not that we are not willing to help, we are more that happy to assist if they are helping to solve the problem together and not just throw the problem to us.


Lets be CREATIVE together, deal?

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